Commentary: How to succeed with Mergers & Acquisitions

May 3, 2023
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HKH Commentary

How to succeed with M&A - uncovering the critical role of identity in achieving synergies from Mergers & Acquisitions

The integration of identities is a critical factor in the success of a merger. While much of the post-merger planning often centers around operational concerns such as merging product lines and streamlining financial and HR systems, or deciding which employees stay and which ones are let go, identity integration is often overlooked. To ensure a smooth transition, it is important that steps are taken to ensure that the identities of the two merging organizations are properly integrated during the process. This could include things such as creating a unified branding strategy, developing a new mission statement, and creating a shared set of core values that both organizations can adhere to. Taking the time to properly plan for identity integration can be a key factor in helping to ensure that the merger is successful. Download to read more how our partners Jari H. Helenius and Evan Balzer analyze the importance of identity integration and what managers should keep in mind for a successful merger outcome. Download the commentary using "Commentary: How to succeed with Mergers & Acquisitions" button above.  

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